Explain every machine
Create NFC and QR tags in the dashboard so members can open the right exercise, setup notes, and videos from the machine.
FOR GYM OWNERS
LIFTAG gives gyms a free dashboard to create and manage NFC tags and QR codes, plus listing, machine setup, and the full member app. Gyms buy the physical tags and stickers themselves. Advanced business tools are optional.
Create NFC and QR tags in the dashboard so members can open the right exercise, setup notes, and videos from the machine.
Record your own instruction videos once and make them available wherever your equipment is installed.
List your gym on the LIFTAG discovery map with machine details and a verified badge.
THE DECIDER
Liftd, ScanLiftLog, and RepTag all charge the gym a monthly platform fee. LIFTAG keeps listing, machine setup, and the dashboard to create NFC and QR codes free. Gyms buy the physical tags themselves.
| Aspect | LIFTAG | Liftd | ScanLiftLog | RepTag |
|---|---|---|---|---|
| Gym cost | Only LIFTAG Free core forever. Listing, machine setup, and the dashboard to create NFC and QR codes stay free. Gyms buy the physical tags. Advanced business tools are optional. | $39 / $79 / $143 / $239 per month for 20 / 50 / 100 / 200 machines. Enterprise above that. | $30 / $60 / $99 / $150 per month by machine count. One-time $99 setup, waived on a 3-month or longer term. | 150 € per month excl. VAT for the full platform. Monthly cancelable, 30-day money-back. Pilot discounts available. |
| Physical tags | Gyms buy NFC tags and QR stickers, then create and manage them in the free dashboard. LIFTAG does not ship the physical tags. | Gym prints QR codes from the dashboard. NFC is supported; the gym supplies those tags. | Branded QR labels generated and shipped after the gym sends an equipment list. | QR stickers or magnets are printable or orderable. No NFC kit. |
| Access method | Best here NFC + QR as the default. Tap for speed, scan as the universal fallback. Gyms buy the physical tags. | QR primary. NFC supported as an option. | QR only. Browser or add-to-home-screen PWA. | QR only. Browser for basics, optional app for tracking. |
| Trainer videos | Best here Gyms can film their own trainers on their exact machines and attach those videos to the tag. | Machine photos and history on that piece of equipment. Not built around gym-filmed coaching videos. | Machine-specific labels and in-experience gym promotional messaging. | Exercise videos plus German coaching cues, safety notes, and defect reporting. |
| Gym discovery | Best here Verified listing on the LIFTAG discovery map, included with free core. | Strong multi-gym member history and a travel “Gym Passport.” Not a public gym-acquisition map. | Per-location labels. No shared discovery map. | Studio map inside the app plus a partner listing on reptag.app, with the paid platform. |
| Tracking depth | Best here PRs, estimated 1RM (Epley), volume trends from 4 to 52 weeks, body-part splits, RPE, streaks, routines, and rest timer. | Fast machine logging, last-session memory, AI weight suggestions, programs, PRs, and rest timer. | Sets, reps, weight, notes, plus cardio stats. History is anchored to that exact machine. AI Workout Assistant. | Set and weight logging under 10 seconds, last-weight memory, PRs, history, and cross-studio progress. |
| Gym analytics | Core dashboard with listing, machines, and usage. Deeper business tools are optional. | They win Deepest in the category: utilization, peak hours, muscle-group coverage, silent churn, and re-engagement. | Scans, usage by machine and time, engagement, and “dead” machines. | Live scans, top devices, activity, and defect reports. |
| Setup | Machine catalog plus a dashboard to create NFC and QR codes. Gyms buy and stick the physical tags. | Add machines from a commercial catalog or by hand, then print QR codes. Claimed under an hour. | Send an equipment list. Labels are generated and shipped. | Afternoon setup. QR codes printable or orderable as magnets and stickers. |
Common questions
The LIFTAG software, dashboard, and member app are free. Gyms purchase physical NFC tags and QR stickers themselves.